Skip to main content

Featured Post

Welcome to my blog!

Hi. My name is Jack, I'm 17 years old, and I'm taking Media Studies at Hills Road. This is my coursework blog. I've been tasked with producing a cross-media piece, consisting of a 2.5-3 minute audio-visual sequence, and a double page magazine spread and front cover. The video piece must be from an ITV or Channel 5 show of my creation, either factual or fictional, with a target audience aged 18-35, and containing either 'a key turning point, a point of significant conflict, or a resolution', while the print elements will contain interviews and promotional materials relating to the show. I haven't yet decided which channel, genre, or direction my piece is going to take, but I'm excited at what lies ahead. I'll be keeping my blog up-to-date with all my progress, so feel free to stick around and have a look!

Aims and Intentions II: The Return of the Aims and Intentions


Learner Name: Jack Larkin
Word Count: 499 words

My drama will emulate the cinematic, Scandi-noir feel of many of ITVs greatest successes, such as Broadchurch, by using a range of media techniques. The show will be heavily graded, emphasising in particular the greens and blues, while still keeping the colour palate fairly muted. As the scenes from my extract are quite intense, with a lot of strong emotion on display, the shots (particularly those of the DS running to the warehouse) will have handheld-style camera movement and a shallow depth-of-field, alternating between medium shots and close-ups on the faces of those involved, or important props.

Regarding characters, the lead DCI and DS will be male and female respectively, reflecting many modern ITV crime dramas, providing cross-gender appeal, and upholding ITV’s commitment to gender parity. The reason I’ve chosen a male DCI is because the audience are more likely to believe that a male cop could be a corrupt crime king than a female one, due to stereotypes both from the media and the criminal underworld itself, aiding suspension of disbelief. The DCI is not necessarily likeable, yet the guilt he feels over the crimes he’s committed humanises him to a degree. The DS is sharp and on-the-ball, and aware that not all as it seems, but her curiosity and desire for her big break keep her from telling anyone else of her suspicions. Reminiscent of most modern shows, the characters would be complex and their personalities would develop over the course of the series – however, this is difficult to illustrate in three minutes.

Several factors will make my show appeal to my target audience. As previously mentioned, the two main characters are male and female, which helps to give the show cross-gender appeal. The show will also be shown at the weekend post-watershed Monday 9pm slot on ITV – usually reserved for drama – which will not only make it available to a wide audience, but also give potential viewers an idea of the kind of show they’re in for before they even read the synopsis, as these shows have a reputation for being gripping and gritty. In addition, the show will be made available immediately for streaming on the ITV Hub, which is very popular with the 18-35 millennial audience my show is targeting, who are used to being able to get content immediately when and where they want it.

In regards to the print piece, I've decided to do a Q&A-style interview with the director. I'll discuss representation of characters, issues for women in the industry, and the 'success' of Dead and Buried, as well as more light-hearted topics about the director's personal life. My piece will be an upmarket men's magazine, similar to GQ or Esquire. As such, my cover will be quite modern and minimalistic in style, with an interview with the male lead of the show being the major selling point. The double-page spread will also be quite minimalistic, with a strong green grading on the title image providing a visual link with the audio-visual piece.

Comments

Popular posts from this blog

Shooting day I

Today marked my first day of access to my primary location, and thus my first shoot. I managed to film over two thirds of my footage, meaning I'm happy I'll be able to finish off tomorrow. Here are some photos from the shoot. I also decided to experiment and see how I'm going to grade the footage. The strong green grading is going to be one of the things that ties my extract and my magazine piece together stylistically, and as such I thought I'd try it and get a feel for how the final piece could look. My first test is shown below - it hasn't been stabilised or sound edited yet, so ignore the squeaky dolly.

A look at ITV

Having more-or-less decided that ITV is the channel I'm going for, I've decided to take a closer look at it. ITV owns the largest commercial family of televsion channels in the UK, comprised of ITV, ITV2, ITV3, ITV4, CITV, ITVBe, and (briefly) ITV Encore, before it closed . In addition, ITV plays host to a few on demand services - mostly the ITV Hub, but also the North American streaming service Britbox, in partnership with the BBC. ITV is a public service broadcaster, and as such has a list of values which they follow, shown below: They're a member of several different groups of publishers - including the Albert Consortium , the Responsible Media Forum , and the Creative Diversity Network - which work together to use their vast media influence to actuate social change, in particular when it comes to diversity and environmentalism. Each channel has a different target audience: ITV1: General, varied, airs shows that have cross-generational appeal. Usually family vi...

Magazines

Aside from the audio-visual piece, I also have to create a front cover and double-page spread about my show for a lifestyle magazine. As such, I've been looking at several of these magazines to see how they're designed and laid out. One thing I've noticed is that practically all the covers are more about the star than the show itself. Take the following examples: All of them have a celebrity taking centre stage on the cover, usually with their name in the strapline or main cover line, always either looking into the camera or slightly off into the middle distance, surrounded by several cover lines promising to drastically improve your life, entertain you, or both. As this format is shared by practically every lifestyle magazine under the sun, this is the format I'll use. Originally I was planning to have a cinematic-looking still from the show as my cover, perhaps the opening shot of DCI Griffin tied up in the chair, but that's not really right for lifestyle ma...